Her Pony is a fashion label that makes clothing that is inspired by vintage clothing patterns and street style. They make one off pieces as well as custom made garments that consumers can design themselves and choose their own sizing. Her Pony provides choices for fabrics, styling details and types of garments. On the website there are different pages that show off the fabric options and previous designs which give the consumers inspiration and shows off what kind of styling the website is providing. The website has a flaw in its setup because the page for designing your own garment does not show pictures of what your designing so it gets confusing and might scare the consumer away because they have to know exactly what they want before they start designing.
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